The experience of craft beer is not just about what's in the can, but what's on it. A dazzling illustration or a minimalist typographic treatment or even an oil painting - whatever it may be, craft beer branding has become an unexpected canvas where creativity meets commerce. In an increasingly thriving beverage category, microbreweries around the world are defining their ethos and identity through vibrant labels and colorful cans. In Craft Beer Design, Danish designer and craft beer expert Peter Monrad introduces the best and most out-there examples of beer branding from around the world. We meet the designers and learn about the thought processes behind their work, offering an exciting glimpse into the intersection of graphic design and craft beer.
| General | |
| Anul | 2022 |
| Autor | Gestalten, Peter Monrad |
| Categoria | Branding & Logo Design |
| Dimensiuni | H: 26cm | l: 21cm |
| Editie | Hardcover |
| Editura | Gestalten |
| ISBN | 9783967040326 |
| Limba | Engleza |
| Pagini | 208, 256 |
| Format | Hardcover |
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Gestalten
Autorul de carti Gestalten, cunoscut sub numele de „Gestalten Verlag”, este un grup de editura si design din Berlin specializat in publicare de carti tematice dedicate design-ului, a unor concepte culturale si a unor proiecte creative. Originea lor se datoreaza anului 1995, cind s-a fondat prima editura. Acestia se mandresc cu peste 350 de titluri pe rafturile lor, publicate in mai multe limbi printre care se numara engleza, germana, franceza, spaniola si japoneza. Cel mai important dintre autorii lor este Mateo Kries, fondatorul editurii, care a scris si editat numeroase carti, precum „Drifting Through Design”, „Print Matters” si „Designing Multi-Platform Experiences”.
Vezi toate cartile scrise de Gestalten
