The CMO of People

de: Peter Navin

 

Publicat de: de Gruyter

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This book is a fresh look at how to run HR so that it has impact. Drawing on what HR can learn from marketing, the book focuses on topics such as brand, employee experience and analytics. Based on the authors' experience in leading HR it is jam packed with actionable advice. The new edition includes contributions from industry specialists from UKG, Nike, Service Now, DocuSign and Walsh College.
General
Anul 2021
Autor Peter Navin
Categoria Human Resources & Personnel Management
Dimensiuni H: 23cm | l: 15.5cm | 1.5cm | 407g
Editie a II-a
Editura de Gruyter
ISBN 9783110752960
Limba Engleza
Pagini 281
Format Softcover

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