All The Right Moves
de: Constantinos C. Markides
Publicat de: Harvard Business School Publishing
184.00 Lei
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A handbook on the fundamentals of strategy. It helps managers zero in on the choices that lie at the heart of innovative strategies. It explains how to overcome the obstacles to innovation so that even well-established companies can innovate by breaking the rules of the game. It also reveals how creative thinking leads to strategic innovation.
General | |
Autor | Constantinos C. Markides |
Anul | 1999 |
Dimensiuni | 505g |
Editura | Harvard Business School Publishing |
ISBN | 9780875848334 |
ISBN 10 | 0875848338 |
Limba | Engleza |
Pagini | 240 |
Titlu Original | All The Right Moves |
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